Games

Entering Marvel Contest of Champions: (RED)®

Join the fight against AIDS with a special promotion!

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It’s not every day you get to kick super villain butt and help out an awesome charity, but Kabam and the “Marvel Contest of Champions” team are making it easy by teaming up with (RED)®.

We got a chance to talk to the entire “CoC” crew about (RED)® and the cool things they have in store for players.

Marvel.com: Before we start talking about all the in-game content for (RED)®, can you tell us a little about Kabam’s involvement with (RED)® and what it means to the team?

CoC Game Team: We were very honored Apple invited us to this effort and to contribute to (RED)®’s mission to deliver an AIDS free generation. At Kabam, our job is to bring people together to share great experiences in the games we make.

We’re excited to leverage that social power and direct it at such a great cause. In the game, our player community perseveres over tough battles and quests every day. This week, together with Apple and (RED)®, players can contribute to defeating a real-world enemy.

Marvel.com: Players who pick up the (RED)® IAP will get access to a special quest? 100% of the proceeds will be going to the Global Fund?

CoC Game Team: That’s right. All proceeds from the (POWER PACK)RED go to the Global Fund, and it’s full of some great stuff including: 3-Star Daredevil (Classic) and Elektra, a (POWER PACK)RED TICKET to the exclusive quest, and some ISO-8 to level up these Champions.

Marvel.com: And making it through the gauntlet nets us a special (RED)® character right?

CoC Game Team: You bet! In addition to the (POWER PACK)RED prizes, mastering it 100% will land players a guaranteed special 3-Star (CRYSTAL)RED which will give players Elektra, Daredevil (Classic), Iron Man, Red Hulk, Hulkbuster, or Guillotine. This is a great line-up of some favorite red-donned Marvel characters.

Marvel.com: So basically players that take part in the initiative are helping out an awesome charity and setting themselves up for a solid in-game reward?

CoC Game Team: Yep, it’s that easy. Together if we act now, we can deliver an AIDS free generation by 2030!

Marvel.com: Anything else we should know about the event? Dates, times, things like that?

CoC Game Team: From November 30-December 6, 100% of the proceeds from your (POWER PACK)RED purchase goes to the Global Fund to support HIV/AIDS prevention, treatment, counseling, and testing in sub-Saharan Africa. Find out more information in game or on the App Store. If you’ve never played the game, the (POWER PACK)RED is a great reason to jump in and get a leg up adding some powerful Marvel characters to your roster.

Stay tuned to Marvel.com for more “Marvel Contest of Champions” news and interviews.