Comics

X-Men: Gold – Mojo’s Motives

Writer Marc Guggenheim peers inside the head of the terrifying TV tycoon!

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After years of drawing the X-Men to his own nightmare realm, Mojo has decided to mix it up and swing by New York City instead. On October 18, Mojo takes Manhattan in X-MEN: GOLD #14!

Written by Marc Guggenheim with art by Marc Laming, the mutant crossover continues as the Gold team fights alongside their X-MEN: BLUE counterparts in a war with Mojo, the Brood, and Dark Phoenix!

So, what motivates the malevolent mogul behind all this chaos? We asked Guggenheim to find out.

Marvel.com: The first time we spoke about this crossover, you mentioned that Mojo would be your nightmare television executive. Now that you’ve written him, has that perspective held up?

Marc Guggenheim: Yeah, it really has. Even more so than I imagined.

The fun thing about writing Mojo has been the opportunity to get metatextual. I really, really pushed that—particularly in issue #14. There’s a page that has a really fun joke about the nature of X-Men capacity to not only avoid being killed but to be resurrected. It gave me a chuckle to see how Marc Laming executed that; the joke really lands.

Mojo can never be too broad or too big. No matter what you write for him, it never feels over the top.

Marvel.com: What inspires Mojo on a day-to-day basis?

Marc Guggenheim: For my money, Mojo gets motivated by three things: ratings, ratings, and ratings.

It makes him a very ego-simplistic guy. He has a very simple need: he wants the biggest audience he can get his hands on. There’s something very decadent about that kind of character—the kind that acts just so cravenly that nothing will stop him in his pursuit of ratings.

If you think about ratings, they are kind of meaningless. And I say that as someone who has been working in television for 18 years. [Laughs]

There’s nothing special about ratings. It gives you an idea of how many people are watching your show, but they aren’t good onto themselves. So Mojo pursues this entire endeavor for his entire life and it is a very meaningless pursuit.

If you can see him through that light, you almost start to feel bad for the guy.

Marvel.com: What draws Mojo to the X-Men? Why does he find them so magnetic?

Marc Guggenheim: Well, that’s a good question.

He has a history with them. It’s almost like he’s killing two birds with one stone—he gets his precious ratings at the same time that messes with the people who have often made his life difficult.

Every time he deals with the X-Men, he comes away diminished. But it’s more than just the X-Men foiling his plans—he usually ends up taking a step back as a result of his interactions with them. For someone like Mojo, who has this massive ego, he gets really picky about these upstart mutants that keep vexing him at every turn.

Marvel.com: What are your thoughts on Marc Laming’s rendition of Mojo? What about his depiction really brings out those characteristics?

Marc Guggenheim: I really like Marc’s ability to capture a lot of the humor of Mojo. It can be one thing to draw Mojo as really diabolical or creepy looking, but Marc also manages to nail all the jokes that are written here.

Marc has also made Major Domo this really fun visual sidekick to Mojo. You’ll often see Major Domo’s facial expressions are providing a fun, but subtle, commentary on something probably all of us can appreciate—working with the worst boss ever. [Editor’s note: Not me! I love my bosses that will definitely read this article!]

Marvel.com: How did you and Marc go about capturing the broken physics and inherent strangeness of the Mojoverse?

Marc Guggenheim: In issue #14, Marc takes us on a tour of the X-Men’s Greatest Hits. His artwork does a fantastic job of not only replicating the look and feel of those stories, but really the look and feel of those eras.

For example, we open with a scene set around the start of “Mutant Genesis”—the beginning of [writer] Chris Claremont and [artist] Jim Lee’s three-part Magneto story in X-MEN. You’ll really feel like you are transported back. It’s really cool and fun.

I just want to say, Mike Mayhew drew issue #13, Marc draws issue #14, Diego Bernard will do issue #15, and all the issues are colored by Rain Beredo. All the artists are turning in unbelievable work. And Rain’s coloring brings it all together so even though three different artists are on board, it keeps a similar visual style all the way through.

They are really, really, really stunning looking books. All our artists are up to the challenge of the incredibly huge landscape we are playing with here. These are really big widescreen sequences across the biggest, most iconic X-Men stories that have ever been done. It has been really easy to write, but man the artists have had their work cut out for them.

Marvel.com: What about this story makes Mojo so dangerous to the X-Men?

Marc Guggenheim: Every time the X-Men have dealt with Mojo, it hasn’t just been on his terms, but on his playing field as well. For Mojo to make a breach into our world—it just ups the dramatic stakes. You’ll see throughout the series how Mojo’s plot eventually impacts Manhattan. To my knowledge—I’m always loathe to say we’ve never seen something because there are so many stories—I feel pretty confident in saying we’ve never seen this before.

Without spoiling the ending, I will say that by the end of this issue the battlefield will be very significantly changed. It sets up the climax that we will reach in X-MEN: BLUE #15.

The crossover continues in X-MEN: GOLD #14, by Marc Guggenheim and artist Marc Laming, on October 18!

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